Restaurant Owner Responsibilities: What You Can Outsource

If there’s a single thing you learned in week one of running a restaurant, it’s that nothing is straightforward. 

You wear so many hats that it’s a challenge to keep your head up. You’re overwhelmed with phone orders, managing front-of-house and kitchen staff, maintaining quality food, and ensuring a good dining experience. Restaurant owner responsibilities add up, and running a successful small business feels impossible—you probably never imagined half the tasks you’d be doing as a restaurant owner. 

So, how can you relieve the pressure of running a business and make more revenue? How do you know where to start?

The answer is, you don’t have to be at the frontline for everything. You don’t have to do it alone. 

Imagine this: A customer calls to make an order, and a dedicated answering service handles it and sends an accurate ticket to your team. Your team is freed from taking phone orders, and thanks to your streamlined service, the customer can pick up a hot meal or have it delivered—everyone wins.

Learn how to outsource critical responsibilities and improve the customer experience with a professional service that’s 100% dedicated to your business.

‍

The core responsibilities of a restaurant owner

When your team feels overwhelmed, there’s no hiding it. Customers experience poor service. Restaurant employees are no-shows or only work for you a short time. And it just seems impossible to grow. How could you? It’s like paddling a boat with a broken oar. But when you’re equipped with the right tools and service, growth becomes much more doable, and you’re even able to add more revenue to your restaurant.

There’s a saying that you can either work “on” your business or work “in” it. In other words, you can control your business, or it can control you. Of all industries, restaurants are among the most difficult to grab the reins on, and that’s why some people say you have to be married to the business. But that is far from the truth.

Outsourcing key processes and tasks can make the difference between wanting to pull your hair out after long work days and having the time to improve your business and increase sales.

The critical part is finding an outsourcing solution that doesn’t dilute your customer experience but instead enhances it.

You can outsource and improve your restaurant in three areas:

• Phone ordering
• Delivery
• Marketing

1. Managing phone ordering: A time-consuming task

Take phone ordering, for example, which can be the hardest type of food order. In addition to keeping up with phone orders, your cashier is handling a line to the door during rush hour. Your chef is cooking in the back of house with so much heat, struggling to keep up with orders. You’re bouncing from food preparation to fulfilling takeout orders in real time. Your staff is doing their best to provide great service to guests in the restaurant, but they’re continuously interrupted by phone orders coming in. 

These challenges cause serious issues, like:

• Inaccurate orders: With high stress levels and multitasking, you can expect an above-average human error rate. These mistakes cost you money when you have to replace or fix those meals, and you risk losing future sales due to the customer’s inconvenience and poor experience.
• Missed sales: Every missed phone call is money going down the drain. Those customers will likely order elsewhere, too, and you’ll lose loyal customers. Thanks to AI technology, services like Tarro can answer all calls—and more than one call simultaneously (whether that’s two calls or even ten). You get faster orders, and more sales come in.
• Difficulty hiring: It’s already challenging to find great restaurant employees. Asking them to handle incoming phone calls adds another difficulty, considering staff members must communicate clearly and juggle various tasks simultaneously. Plus, eventually they call in sick or leave unexpectedly. When you use a service like Tarro, you can proudly let candidates know they’ll never have to worry about taking phone orders again.
• Bad experiences: If your staff is burned out, super busy, and trying to do other tasks while answering a phone, they can’t offer a positive and delicious customer experience. A professional team—like Tarro’s, for example—intimately knows your menu and can patiently walk callers through it to help them find the right dish based on customer preferences. Customers get something they love and also a top-notch customer experience.

By outsourcing phone call orders, these challenges disappear. A service like Tarro can answer calls in three seconds or less (in English and Spanish), take an accurate order with 99.5% success and 24/7 365-day support, and send it to your team. Without worrying about it, you can improve an entire revenue stream and work environment.

2. Streamlining delivery services

Not only can you outsource phone orders, but you can also outsource deliveries. This doesn't mean you have to adopt a collection of third-party apps that eat into your profits and get the order wrong too often. It’s you getting more profit margins by offering delivery in-house—except it’s done for you by a service like Tarro.

Your customer base can place an order and choose exactly what they want. When the order is ready, Tarro’s delivery service handles the rest. You can focus fully on your physical restaurant operations while two growing restaurant business streams—phone orders and delivery orders—thrive without the stress.

. (Source)

Arber, the owner of Kanji Sushi Hibachi in Queens, New York, expresses the ease of outsourcing deliveries with Tarro. The successful restaurant owner states that “Delivery is lightning fast. If there’s an issue, customer service responds super quickly, and the delivery guys are on it, sometimes even before the order is ready.” This kind of efficiency, accuracy, and speed makes all the difference in the takeout industry.

3. Effective marketing: A key to restaurant growth

(Source)

Another challenge to running a restaurant is the marketing. If customers don’t call or walk through your doors, it doesn’t matter how hot your grill’s going—you’re not making sales. And if you want to grow your business, you need marketing campaigns that move the needle.

The problem? You’re running a restaurant, not a marketing firm. Thankfully, there are tools and services for busy restaurant owners perfectly tailored to local customers and restaurant needs.

Tarro’s SMS (text messaging) and print marketing solutions can spread the word and grow your business while you focus on your main restaurant owner responsibilities.

Tarro Marketing’s team sends highly targeted messages when customers are hungry. You get the service for free in the first year—an $8,500 value—so there’s no risk. The team creates campaigns, writes marketing messages, and launches your promotions. With a 98% open rate, these messages help restaurants experience a positive return on investment. The team also creates dynamic print materials to motivate target audiences to order. You can focus on your day-to-day tasks while new business comes in with winning marketing strategies.

Mr. Chen’s story: How outsourcing led to 33% more sales

Read how one restaurant owner transformed his business by making Tarro part of his business plan. Staffing and growth has been much easier thanks to the service.

‍

Mr. Chen faced two big challenges when he wanted to improve his restaurant business:

• He wanted to grow his small business to make more sales. 
• He and his wife lacked the English proficiency and communication skills to manage front-desk operations and order-taking.

It was a constant challenge to find reliable help to answer calls. Every absence, personal issue, or illness felt like getting locked out of the kitchen—helpless and two steps back—especially during peak hours. Mr. Chen struggled to balance the urgency of front-desk tasks with unpredictable staff.

Mr. Chen chose outsourcing to solve these challenges.

The owner tried Tarro for the first time so customers could order by phone. He says, “Honestly, if it weren’t for Tarro, I wouldn’t want to run my restaurant anymore. I would have sold it for whatever price I could get.” After that, everything changed.

Mr. Chen’s outsourced solution could now handle his orders accurately and quickly and equip his team to provide great food and service. The business has since grown by 33%, changing his entire life.

Mr. Chen says, “I’ve depended on Tarro for eight years. Their service is exceptional. Any problem I face, they resolve swiftly. Their English proficiency surpasses ours significantly.” Because of results like these, many restaurant owners choose Tarro to outsource responsibilities. 

When restaurant owners and general managers outsource key responsibilities to high-performing services, they know they’ll be assured of quality services and experiences. Everyone wins—the customers get a positive experience and great food, and the owner can grow the business without the pressure of having to answer phones and manage deliveries.

Streamline your restaurant today

(Source)

Restaurateurs have a multitude of responsibilities. You need to manage daily operations to ensure excellent customer service and drive business growth. Phone ordering, delivery management, and marketing can be time-consuming and complex.

But regardless of your restaurant skills, you don’t have to do it alone. You can outsource your phone orders, deliveries, and marketing to a partner from the restaurant industry who understands your challenges better than anyone else.

Outsourcing to companies like Tarro offers an ideal solution for handling these critical functions. With Tarro’s phone ordering solution managed by AI-powered agents, streamlined delivery services, and practical marketing tools, restaurant owners can save time, reduce stress, and focus on the core aspects of running a successful restaurant with high standards.

Book a meeting today to learn how Tarro can improve your sales, eliminate stress, upgrade customer satisfaction, and optimize your daily tasks.

‍